Top Roblox games in March 2021
We will start creating this articles on a monthly basis. If you are interested in getting a snapshot of Roblox, return to www.bloxbunny.com/blog-overview at the end of every month.
As you can see in the picture above, the top 10 games have generated at least 500,000 USD in revenue in the last 30 days.
Brookhaven RP as the new most popular game on Roblox
The big surprise of this month is that the number 1 game for the last year, Adopt me!, has lost their number 1 position in the top charts. With more that 1 billion visits in the last 30 days, Brookhaven RP is the new no.1 game on Roblox. This is something we have been waiting for quite a while now as Brookhaven RP was already showing signs of strength for almost 6 months now.
Adopt me! is still stronger in monetization
Adopt me! was very close in terms of visits (964 million) but most probably ended up generating more in revenue than Brookhaven RP because of their superior monetization mechanics.
Most probably, this will be the case for a very long time from now on. The team size, the super engaged player base and the game loop, allow Adopt me! To have better monetization mechanics. In the same time, there are so many users out there who have been playing it a lot for the last 12+ months and it feels that content is not enough anymore.
Top 3 Roblox games get a big piece of the audience
It is also interesting to see the large differences between the top 3 games and the rest. As Roblox has a lot of network effects this is something expected but nevertheless interesting.
It is interesting to see how that will change in the future. Will there be place for more than 3 large games on the platform?
Social playgrounds seem to be the winners
Out of the top 10 games on Roblox, 6 of them are primarily functioning as social playgrounds (Brookhaven RP, Adopt me, Meep City and Royale High, Welcome to Bloxburg). Will that change in the future? Will we see more diversity on the platform? The main problem with a social playground is that once they reach scale, the network effects are super strong and they tend to last.
It also gives a bit of an indication of why users keep coming back to Roblox which is mainly to socialize and play is a means to an end.
Overview over Brookhaven RP
The image below shows the trend of daily visits on Brookhaven RP and how it massively achieved scale in a very recent period of time. Given the lower team size and the nature of the game, it will be interesting to observe how it will do against the offensive coming from Adopt me!.
We will dive deeper next month into it to see where the competition between these 2 games will end up to.
This article has been compiled using data from www.bloxbunny.com.